Robert Torres

Rob Torres is the Co-Founder and CEO of ukreate, a travel creator platform that helps hotels and resorts generate brand awareness and direct bookings through creator-led marketing campaigns. With more than a decade of experience in digital marketing and the creator economy, Rob has worked with brands, tourism boards, and hospitality groups to design content-driven distribution strategies that convert social media audiences into paying guests.Through Ukreate, Rob is building one of the largest networks of travel-focused creators and audiences, currently reaching over 50 million travelers across the platform’s combined creator network.